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Notes on getting found online

Straight talk on websites, listings, and local marketing โ€” no jargon, no fabricated stats about our own results.

September 15, 2026

Why a Facebook Page Isn't a Website (And What That's Actually Costing You)

A Facebook Page is not a substitute for a website โ€” here's the specific ground a local service business loses by treating it like one.

September 18, 2026

Google Business Profile: The Fields Most Local Businesses Get Wrong

Before a customer ever reaches your site, they've already judged you on your Google Business Profile. Here's what's usually broken.

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